The Wins. The Losses. AND The Forfeits
Reflecting on the wins and losses of the past year is a cornerstone of effective business planning.

Reflecting on the wins and losses of the past year is a cornerstone of effective business planning. It allows us to celebrate successes, learn from setbacks and strategically chart our course for the coming year. Wins are the moments when our efforts surpass expectations, delivering a substantial return on investment or personal fulfillment. On the flip side, losses teach us invaluable lessons, highlighting areas where our results may have fallen short.
Nestled in between the wins and losses are the often overlooked forfeits- the opportunities consciously or subconsciously missed. As executive coaches, we navigate a landscape abundant with possibilities for Brand building and Marketing. The options for Deliverables are forever expanding.
As you continue planning for 2024, take a moment to shine a spotlight on the games you have chosen not to play. What strategies did you consciously opt out of and what opportunities may have slipped away? Judge your business not only based on wins and losses but also by the decisions made to engage or abstain.
In the realm of executive coaching, evaluating forfeits can be a game-changer. It prompts us to explore untapped potential and challenges us to redefine our playbook for the upcoming season. So, as you analyze the 2023 season, consider not only what you did but what you didn’t do. This positions you to not just learn from unexplored opportunities but discover untapped potential.
Please share in the comments below: What forfeit from 2023 are you adding to your playbook for 2024? Let’s inspire each other to embrace new challenges and opportunities, ensuring that 2024 is a year of strategic growth and success for the industry.